Download Android Apps Marketing: Secrets to Selling Your Android App by Jeffrey Hughes PDF

By Jeffrey Hughes

The straightforward, whole, step by step consultant to advertising Your Android Apps! There are large earnings to be made in promoting Android apps! yet with greater than 70,000 apps now to be had, posting your app to the Android industry isn't any longer sufficient. you want to industry your app successfully. Don’t be aware of a lot approximately advertising and marketing? Don’t fear: This publication provides all of the step by step aid you’ll desire. best app consultant Jeffrey Hughes walks you thru development a profitable advertising plan, crafting hugely aggressive apps, deciding on your message, construction buzz, and connecting with humans who’ll truly purchase your app. choked with examples, this e-book makes Android apps advertising effortless! You’ll the best way to establish your app’s distinctive worth, target market, and overall message comprehend the Android Market’s dynamics lower via litter and get your app into the pinnacle promoting different types Set the correct fee to your app and successfully promote its price Get reviewers to suggest your apps Write potent press releases Time your advertising and exposure for max effectiveness weblog approximately your app and get the eye of influential bloggers Use fb, Twitter, YouTube, and different social media to generate buzz Use promotions and cross-marketing similar to expert retailers do degree and enhance your effects with Android Analytics Generate a faithful viewers that may purchase your subsequent app, too Earn regular profit, construct a model, and make a true company out of app improvement

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46 Part I Yo u r M a r k e t i n g M e s s a g e 2. What qualities do you think will attract customers to your app? For example, incredible graphics, crisp sounds, amazing music, fast action, and so on. 3. What qualities do you think will keep your customers coming back? For example, attention to detail, evolving new features, consistently challenging games, frequent updates, and so on. 4. Did your responses to questions 2 and 3 reiterate what you had indicated initially for number 1? If you answered no, where is the mismatch?

What childhood games did you enjoy playing? Could that game (or a variation of that game) make a great game app? We’re all trying to build a better mousetrap. With each passing day, it becomes more difficult to build a completely new and unique app. As I mentioned before, whenever you come up with an idea for an Android app, the first thing you should do is a search in the Android Market or any Android app website for that type of app. The chances are pretty good that you will find some or many apps that are close to what you have thought about building.

Apps are delivered quickly to market. Games are extremely popular with this strategy. You can charge a low price to attract customers to the app quickly. 3 19 Customers are highly price sensitive, promotions have limited impact, and there’s no flexibility in pricing. Steady Win Advantages/Disadvantages Steady Win Advantages Steady Win Disadvantages You make money slowly but more predictably. Apps build a customer following with repeat business for add-ons. Almost any app can participate in the Steady Win category.

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